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Marketo Digital Marketing Specialist

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Nov 25, 2019

Central London

Freelance

Agent: Claire B.

Job #: 154607

Salary: £375-£450 a day (Umbrella/Ltd)

Job Description

A global asset management firm are looking for a Digital Marketing Specialist.

RESPONSIBILITIES:
 Partnering with channel and the business to coordinate, build and manage email marketing campaigns from start to finish - content, sign off, layout, message, segmentation, analysis, reporting back to channel and sales teams
 Owning and maintaining email marketing calendar that delivers on the strategies in all the countries in which we support the business
 Supervising and managing the day-to-day workload of digital communications via marketing channels across email (Marketo) and social properties
 Working closely with the marketing, sales and channel teams to understand the data relevant to optimise customer campaigns and outcomes and using that to inform campaign evolution
 Support and partner with satellite marketing offices to ensure best practices and consistency are adhered to
 Championing best practices around data quality and formatting plus compliance and legal governance
 Part manage and co-ordinate workflow with external agency

POSITION REQUIREMENTS:
 Experience leading the development, testing and implementation of automated and event triggered email programs a plus
 Strong understanding of email and database marketing infrastructures and technologies
 Knowledge and management experience of main social media channels (Twitter and LinkedIn) within a business context
 Working knowledge of HTML
 Good working knowledge of Photoshop software
 Experience using scheduling software such as SpreadFast an advantage
 Exceptional organizational skills and attention to detail a must
 Ability to work in a fast-paced environment and keep projects on time

PERSONAL COMPETENCIES:
 Passion and enthusiasm for all things digital
 Strong project management and organisational skills
 Excellent communicator both written and verbally
 Confident dealing with colleagues at all levels
 Able to remain calm under pressure and thrive in a busy environment
 Works well in a team and can adapt style accordingly

Please contact me if you want to take advantage of this fantastic opportunity.

*Due to the high volume of responses, if you have not received an email in 48 hours please take it that you have unfortunately not been successful.

 

 

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