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Freelance Marketing Manager

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Nov 18, 2019

Central London

Freelance

Agent: Claire B.

Job #: 154403

Salary: £170-£190 a day/Umbrella/Ltd company

Job Description

A management real estate company are looking for a freelance Marketing Manager. You will take ownership of communication channels (social/website/PR), be a key decision maker and content creator, and lead the charge in maintaining one tone of voice for the brand. We are looking for a commercial marketeer someone who understands and is comfortable with managing budgets effectively.

A creative, who can come up with brand partnerships and execute amazing experiences will be ideal, and proven ability to generate a sales stream from.

We are looking for someone who has a can-do attitude and can manage multiple projects at the same time and good presentation skills.  

Key responsibilities include:
· Plan and manage all external marketing campaigns. Activity includes, but not limited to: paid social, SEO, CRM, and offline marketing activities and a number of third-party website channels.

· Evolve and update the brand books to ensure consistent communication across every aspect of the business.

· Brief and manage the building, copywriting and subsequent launch of the new website for the consumers liaising with all brands.


· Manage and grow the key social media channels, by creating content that showcases both brand to both B to C and B to B audiences.

· Take ownership of offline marketing materials, creating materials that are inspiring and ‘best in class’ heavily contributing to the sales process.

· Manage and initiate CRM campaigns resulting in increased open rates, click-through rates, and app engagement. Where appropriate Compiling the weekly internal newsletter, contributing to social media and leading community initiatives across sites.

· Create content to be used across the business, from initial concept to editing. Experiment with new ideas and campaigns for both internal and promotion purposes.

· With the appointed PR agency, plan and manage a PR, media and communications plan to drive positive coverage for both brands. Prepare and write award submissions where appropriate. Support the crisis communications procedure.

· Write, review and approve all messaging and copy generated by the internal team.

· Attending and speaking on behalf of the brand at networking events and with the media

· Work with and communicate to all partners, suppliers and vendors across the markets to ensure their success. Create brand partnerships.

Experience & Key Attributes
The ideal candidate will have:
● 4-5 years experience in a marketing role
● Experience of managing marketing and ideally proven ability to launch large campaigns successfully
● Excellent communication skills, both written and verbal
● A proven track record in creating successful marketing campaigns
● A proactive approach, the ability to be creative and find new ways of generating revenue
● An interest in the lifestyle and hospitality space, knowledge of destination marketing within the retail and F&B experience is essential
● Budgeting and planning skills and experience
● Ideally experience of launching a brand to a B to B and/or B to C market
● Have a very ‘hands-on ‘approach
● Managed a small marketing team and agencies
● Excellent presentation and interpersonal skills


The ideal candidate will be:
● Confident, proactive and organised
● Analytical
● A natural people person
● Motivated with a desire to surpass targets
● Passionate and energetic
● Creative
● Love retail, food and beverage and fashion!

Please contact me if you want to take advantage of this fantastic opportunity.

*Due to the high volume of responses, if you have not received an email in 48 hours please take it that you have unfortunately not been successful.

 

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