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Solutions Marketing Manager

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Nov 15, 2019

Bedford, MA

Permanent

Agent: Tara T.

Job #: 154380

Job Description

Vitamin T has partnered with a client looking for a Product Marketing Manager for its Solutions Marketing group. As an essential member of the data science marketing team, you are responsible for developing the messaging and positioning for data preparation technology and associated market solutions.


Responsibilities:

  • Define viable domain-specific and industry-focused solutions, and help design cross-functional solutions
  • Write and develop global strategic campaigns and cross-sell, up-sell opportunities
  • Work to target personas and gain insight into customer use of products and untapped opportunities
  • Define timescales for development of new solutions with product management teamsDevelop messaging, positioning, differentiators, and story-telling (for products and solutions)
  • ​Create compelling content for multiple assets including case studies, videos, website copy and blog posts.
  • Develop sales enablement tools and inspire field operation teams
  • Work to build strategic global/technology partnerships
  • Work with product managers and sales channels, functional and regional marketing teams to roll out campaigns and programs that drive demand and assess effectiveness
  • Industry and global markets team
  • Drive market intelligence with thorough understanding of the competition, the market, the prospects and their buying process
  • Drive industry analyst and influencer relations, briefs media

Qualifications:

  • Bachelor's degree required
  • Bachelor's degree in marketing, communication, or journalism preferred
  • Prior marketing experience required
  • Prior experience in marketing data science technology strongly preferred
  • Excellent people and management skills to interact with cross-functional teams and third parties.
  • Excellent writing, creative and communication skills
  • Experience writing and developing solutions marketing and global strategic campaigns and cross-sell, up-sell opportunities
  • Team player: ability to work well within a team environment and participate in department projects
  • Ability to collaborate effectively across multiple groups at a global level
  • Ability to lead projects and mentor others

Want more details about this and other opportunities?
Meet Tara Thurber!