Vitamin T has partnered with a client looking for a Product Marketing Manager for its Solutions Marketing group. As an essential member of the data science marketing team, you are responsible for developing the messaging and positioning for data preparation technology and associated market solutions.
Define viable domain-specific and industry-focused solutions, and help design cross-functional solutions
Write and develop global strategic campaigns and cross-sell, up-sell opportunities
Work to target personas and gain insight into customer use of products and untapped opportunities
Define timescales for development of new solutions with product management teamsDevelop messaging, positioning, differentiators, and story-telling (for products and solutions)
Create compelling content for multiple assets including case studies, videos, website copy and blog posts.
Develop sales enablement tools and inspire field operation teams
Work to build strategic global/technology partnerships
Work with product managers and sales channels, functional and regional marketing teams to roll out campaigns and programs that drive demand and assess effectiveness
Industry and global markets team
Drive market intelligence with thorough understanding of the competition, the market, the prospects and their buying process
Drive industry analyst and influencer relations, briefs media
Bachelor's degree required
Bachelor's degree in marketing, communication, or journalism preferred
Prior marketing experience required
Prior experience in marketing data science technology strongly preferred
Excellent people and management skills to interact with cross-functional teams and third parties.
Excellent writing, creative and communication skills
Experience writing and developing solutions marketing and global strategic campaigns and cross-sell, up-sell opportunities
Team player: ability to work well within a team environment and participate in department projects
Ability to collaborate effectively across multiple groups at a global level