Booming LA client is looking for a Sr. Campaign Marketing Manager/ Digital Marketing Manager to join their team. This is a full-time, direct hire position that includes a competitive base salary, benefits and equity package.
As a Campaign Marketing Manager at, you’ll have the opportunity to:
What You’ll Do:
Drive the online marketing strategy and execution to generate pipeline growth across the entire customer journey.
Integrate your campaigns with our marketing automation structure with the operations team (Hubspot) including full cycle lead tracking and reporting.
Partner with Marketing and Sales to define processes and further evolve reporting from leads to MQLs to revenue.
Target the entire buyers’ circle for both mid-market and large enterprises.
Focus on optimizing creative, copy and landing pages to ensure the highest ROI possible.
Partner closely with product marketing and PR to strategize on campaign themes messaging, personas, industries, and content assets.
Closely align with the Sales Development team on key priorities and initiatives.
Analyze and segment prospect and customer data to identify prospects and customers with high engagement and revenue growth potential.
Apply KPIs, analytics, and insights to profile, target and re-target prospects, driving continuous campaign optimization.
Ensure all campaigns and programs are completed on time and budget.
Who You Are:
3+ years of SEM marketing experience for enterprise software or SaaS solutions
Bachelor's Degree in a related field or equivalent experience
2+ experience working with marketing automation and Salesforce.com