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Marketing Automation Specialist

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Sep 13, 2019

Bedford/Remote

Freelance

Agent: Luisiana C.

Job #: 152022

Job Description

Marketing Automation Specialist (Pardot)

Marketing Programs Contractor - Part Time

What You’ll Do

• Be self-sufficient in Pardot including creating and sending emails, creating landing pages and associated campaigns, handling lead imports and monitoring campaign results. Be willing to go deeper to diagnose obstacles or issues that may arise within the system.
• Drive demand generation programs across multiple channels including webinars, emails, content syndication, digital marketing and events if needed.
• Work closely on communications and programs with product marketing, events marketing, digital marketing, and sales to maximize the effectiveness of each program.

What You’ll Bring

• 3-6 years of B2B marketing programs experience
• Cross-functional team player that can drive campaign execution across marketing and sales
• Demonstrated experience in marketing automation and email best practices
• Strong project and program management skills
• A high level of organization and strong attention to detail
• Extensive experience using Pardot
• Experience using Salesforce.com a plus

Want more details about this and other opportunities?
Meet Luisiana Cruz!