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Digital Marketing Strategist

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Jul 25, 2019

Richmond, VA

Freelance

Agent: Greg C.

Job #: 150245

Job Description

Vitamin T's client in downtown Richmond, VA is looking for a Marketing Strategist to help plan multiple email and digital campaigns. 

  • Title: Digital Marketing Strategist
  • Duration: 5-month temp assignment with potential to extend or convert
  • Hours: Full-time, 40 hours per week
  • Location: Downtown Richmond, VA (no remote candidates)

REQUIREMENTS

  • 5+ years of experience in digital marketing - creating strategies and planning/implementing/optimizing campaigns across paid and organic digital channels.
  • Must have experience with email and/or marketing automation campaigns
  • Background in data analysis is a plus
  • Previous experience with email CMS or CRM (Salesforce, Marketo, MailChimp, etc) platforms is highly preferred

RESPONSIBILITIES

  • Partner with business stakeholders to develop strategies for email campaigns supporting distinct products/lines of business
  • Plan email marketing campaigns, including cost management, CRM integration, and campaign segmentation criteria
  • Utilize additional digital/social channels as needed
  • Partner with business stakeholder to define strategies that align with their identified campaign objectives. 
  • Work with in-house Data Analyst to pull and review data to support decisions 
  • Post-launch, analyze incoming data and make responsive changes based on the data to optimize campaign performance 

Want more details about this and other opportunities?
Meet Greg Ceneviva!