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Paid Search Manager

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Jun 03, 2019

Los Angeles

Freelance

Agent: Fanny H.

Job #: 148312

Salary: up to $120K equivalent ideally

Job Description

Client: eCommerce Company rapidly expanding into a new office here in LA
Start: between 2-4 weeks

MUST HAVE/DO:
- take a "test" to present if interested in being considered for the role
- Desire to lead in the future, opprotunity to grow into a director level role 
- Understand the numbers/data but also big picture
- Agency experience but wanting to be "in house"

Paid Social Media Specialist 
Our client is a leader in their space and opening an office in LA! Using industry innovations and creative marketing strategies, we’re able to generate rapid growth and global expansion year after year. The right frames can change how the world sees you, and how you see yourself. Which means frames = possibilities. And we’re all about making possibilities available to everybody and that starts with our employees. We instill a young multinational culture with individuals who love collaboration and have passion for creativity. In addition to providing a great work experience, we focus on career development for employees. You focus on us, we focus on you. 

Key responsibilities 
• Plan paid advertising strategy and budget for user acquisition and retention 
• Coordinate strategies with other teams in multiple time zones 
• Manage creative assets productions 
• Run attribution modeling and incrementality tests (match market, multivariant tests, RTC tests, etc.) in the social platform (eg. Facebooks) and externally (through attribution platforms) 
• Run feed/catalog based advertising, as well as different ad formats on FB, Snap, Pinterest, and Twitter 
• Implement sequential marketing campaigns with other media channels (PPC, Email, SMS, Programmatic, etc) 
• Measure the true impact, contribution and ROI of the channel to the overall marketing mix performance 

Minimum Requirements 
• 5+ years of overall digital marketing experience in E-Commerce/Web applications, preferably in direct to consumer environments 
• Bachelor/Master degree in either Business/Marketing/Economics/Statistics 
• Good understanding of all aspects of digital marketing and E-Commerce/Digital Advertising 
• Solid knowledge of website analytics and performance marketing reporting tools (Google Analytics, SimilarWeb, Facebook Ads Manager, Google Ads, etc.) 
• Advanced working knowledge of Microsoft Excel, Strong analytical skills and data- driven thinking 
• Exceptional English language proficiency 
• Ability to set priorities, foster cohesion and provide motivation to cross-functional teams 
• Ability to solve problems quickly, think creatively and thrive in a fast-paced, e-commerce environment

Want more details about this and other opportunities?
Meet Fanny Halsey!