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Social Media Strategist

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Jan 02, 2019

Milwaukee, WI

Permanent

Agent: Jody M.

Job #: 142139

Job Description

Essential Duties and Responsibilities:

  • Define social community, outreach and listening strategies to support awareness and retention
  • Write, design and publish high-quality content across Social Networks (i.e. Facebook, Twitter, YouTube, LinkedIn, etc.)
  • Track performance of communities and turn insights into actions
  • Manage efforts in building online reviews and reputation. Monitor and respond to reviews.
  • Develop network of influencers
  • Curate content from various sources and work with content specialist to develop new content our audience likes to engage with
  • Work with internal and external subject matter experts to source content
  • Stay up to date on all relevant industry changes and updates
  • Help develop a social selling technique on LinkedIn for sales team

 

Required Knowledge, Skills & Abilities:

  • Bachelor’s degree in marketing, communications, journalism, or a related field.
  • Minimum 3 years experience growing and maintaining a company’s social media presence with a B2B company
  • Outstanding creative writing skills with ability to maintain a single brand voice across multiple pieces
  • Enjoys communicating directly with customers
  • Experience working with and building an influencer network
  • Excellent writing and grammatical skills
  • Ability to write and edit engaging material clearly and succinctly, while using a professional voice
  • Basic image editing experience (e.g. Photoshop)
  • Proactive, positive, self-starter attitude and ability to work independently with minimal direction/guidance

 

Desired Knowledge, Skills & Abilities:

  • Familiarity with the safety and facility industries
  • Photography skills
  • Experience in the e-commerce industry
  • Familiarity with web analytics tools (Google Analytics, Omniture, etc.)

Want more details about this and other opportunities?
Meet Jody Mousseau!