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Marketing Campaign and Event Manager

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Oct 11, 2018

Austin, TX

Freelance

Agent: Allyson H.

Job #: 139338

Job Description

Campaign & Event Coordinator

The Campaign & Event Coordinator will join an established content marketing team to improve demand generation capabilities through integrated marketing campaigns and programs across digital channels (social, paid media, content syndication, email marketing, nurturing, etc.). This role is also responsible for coordinating and doing demand generation for marketing events, both digital and in person. 

What will I be doing? 

  • Coordinate execution of integrated campaigns across all digital channels 
  • Work closely with a team of content creators and our marketing automation specialist to coordinate copy, design operations  
  • Review, test and optimize campaigns and landing pages 
  • Create and run demand generation for all events; online and in market 
  • Manage campaign and event calendar; coordinate event details 
  • Track, measure and report on the global campaign performance, analyze gaps and actions plans to course-correct as the campaign execution unfolds 
  • Establish and maintain scalable processes to enable marketing campaigns to become more effective and drive results 

What's required? 

  • First and foremost, you need a great attitude and need to enjoy what you do!   
  • 2-4 years campaign creation management experience  
  • Marketo or other MAT/CRM experience (Eloqua and Salesforce)
  • Desire to work in a team environment and ability to work across organization functional  boundaries 
  • Excellent verbal, written communication, and time management skills 
  • Willing to travel up to 30% 
  • Desire to work in a fast paced, high production team   
  • BS/BA degree in Business Administration, Marketing or related field 

 What else would make me stand out? 

  • Deep Marketo and/or Dynamics CRM experience 
  • Experience with ABM campaigns 
  • B2B marketing campaign experience 
  • Previous partner channel (Microsoft) or services company experiences   

 

 

Want more details about this and other opportunities?
Meet Allyson Hoffman!