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Creative Digital Manager

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Sep 10, 2018

Metro Detroit

Temp To Perm

Agent: Katy V.

Job #: 137825

Salary: DOE

Job Description

We have an amazing opportunity for a Creative Digital Manager for a great client in the metro Detroit area. The Creative Digital Manager was born with an artistic aesthetic and is a modern word-smither for all things multimedia. This role will help evolve the “Webby” award winning website, by overseeing the content management portion and back-end website interface with business applications while creating and managing multimedia content for the website as well as social media and digital advertising. The Creative Manager will also offer insight and direction to web analytics, search engine optimization, and digital (PPC) marketing campaigns. 

ESSENTIAL JOB FUNCTIONS AND RESPONSIBILITIES 

  • Oversees the strategy and direction for the website, digital content, social media platforms, analytics and reporting; and can handle ad-hoc graphic design needs
  • Receptive to creative feedback from CEO, Design, Marketing, Operations and Client Services to updates needed for the company website; to make the recommended changes; and use artistic aesthetic to ensure the imagery represents the brand
  • Ensures website is communicating to the multiple business applications the company uses, so back-end website interface and implementation knowledge is critical to ensuring that a great user experience and accurate report-writing exists
  • Crafts content (images, words, headlines) by using the website’s Content Management System to ensure we execute on brand and vocabulary standards; and being the curator of the website, ensures all articles, press releases, links, images are up to date and on brand
  • Demonstrates a keen sense of organizational skills to project-manage all digital and multi-media requests that are assigned by Client Services on time and on budget; of course, do make recommendations that will enhance an idea or request
  • Crafts, drives and moderates Social Media content development through Facebook, Instagram and LinkedIn; ensuring your flair for words is heard by responding to complimentary feedback on these platforms, while Operations responds to those comments that tell us we can do better
  • Sound understanding and practice with Google Analytics, Google Data Studio, Google AdWords will be helpful; as well as understanding how AdWords helps us drive PPC campaigns; without this knowledge your SEO efforts will be challenging
  • Demonstrates “servitude” by monitoring and providing status updates to Client Services against the proposed plans including budgets, timeline, quality criteria and potential risks
  • Jumps in when and where necessary to assist the small team creatively, takes the initiative to make a recommendation, help your teammate, and continually look for a better way of doing things


REQUIRED EDUCATION AND SKILLS 

  • Bachelor’s degree in relevant field
  • Minimum of 3 years of experience in digital project management
  • Working knowledge of HTML5 and CSS
  • Demonstrated use of Social Media platforms for social programming
  • Demonstrated practices of organizational skills with competing priorities


ADDITIONAL SKILLS PREFERRED 

  • Work experience within an agency environment
  • Experience managing digital marketing campaigns and web development projects
  • Knowledge and understanding of Internet Listing Services (Zillow, Apartments.com, ForRent.com, etc.)
  • Demonstrates strong analytical and problem-solving skills
  • Ability to communicate complex problems effectively with various levels, departments and executives
  • Astute customer service orientation and high interpersonal skills
  • Ability to learn and work with various business application systems

Want more details about this and other opportunities?
Meet Katy Vincent!