Our client, a national full-service digital agency, is looking for an Associate Media Director to join their team!
In this role, the Associate Media Director will drive media strategy for all digital channel initiatives including direct partnerships, programmatic media buying, paid social and paid search while managing a team to consistently and successfully deliver the execution of complex programs. This position requires that the candidate be a self-starter, extremely organized, detail oriented and highly motivated. The successful candidate will also possess the ability to effectively juggle multiple priorities while managing client expectations, timelines and coordination between various resources.
Start Date: as soon as the right fit is found
Duration: Full-time I 40 hours per week
Location: New York City, NY
Drive innovation and thought leadership for AMP’s Media Practice in tandem with VP, Managing Director of NYC office and senior leaders of Integrated Media Services team headquartered in Boston.
Actively contribute original thinking and sound guidance to all media related programs.
Collaborate with delivery teams to ensure quality and timeliness of deliverables.
Develop and/or approve direction of RFPs that lead publishers in devising innovative approaches to meeting campaign objectives and delivering value.
Provide strategic project oversight for multiple campaigns at a given time.
Stay on the forefront of industry trends, emerging channels and media technologies to inform internal partners and client teams.
Assume responsibility for the growth and vitality of AMP NYC’s media practice and of your clients’ business.
Partner with our Analytics team, and develop and utilize your own models, to predict performance and inform key decisions about the necessary media mix.
Collaborate with additional internal and vendor partners including UX, Creative and Web Development as needed.
Work with cross-functional departments to ensure flawless execution.
Approve timelines and handle project management.
Ensure accurate recording keeping and finances on accounts.
Review final reconciliation of campaign and authorize client refunds if appropriate.
Minimum of 5 years of related digital media experience (traditional media experience is a plus)
Strong understanding of both awareness and performance digital media channels and strategies, including display, mobile, video, paid search, programmatic and social media.
Previous success in the planning, development and management of digital media campaigns for brands or products.
Experience with DoubleClick and other 3rd party tracking solutions preferred.
Experience with the following technology platforms preferred (Self-Serve Programmatic DSPs, DFA, Facebook UI/FBX)
Ability to analyze data and deeply understanding of measurement practices, 3rd party measurement companies and web analytics.
Demonstrated ability to meet tight deadlines while juggling multiple projects simultaneously.
Proven client service orientation with strong written and verbal communication skills, including effective presentation skills.
Ability to consistently perform under pressure in a fast-paced environment as an individual on a team.
Exceptional organizational and time management skills.
Demonstrated interest in keeping up with emerging technologies and digital marketing trends.
Some travel required, anticipated to be between 10-20%