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Director of Strategic Planning (Agency / Consulting)

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Apr 09, 2018

El Segundo, CA

Freelance

Agent: Fanny H.

Job #: 131331

Salary: DOE

Job Description

Director of Strategic Planning (Agency/Consulting)

Level: Director/ Expert

Duration: 3 months with expected extension

Start Date: ASAP

Location: El Segundo, CA

Travel: Candidate must be willing to travel up to 20%

 Job Summary:

The Director Strategic Planning provides strategic and creative insight, direction, and actionable recommendations to clients for the purpose of informing marketing and creative strategic direction.  You will also lead quantitative and qualitative research projects, and interpret analytics reports to optimize campaigns.

 

Responsibilities: 

  • Client Immersion:  intimately understand (through secondary and primary research) our clients’ businesses 
  • Work with Data Services/Measurement to provide clients with actionable insights and recommendations 
  • Provide ongoing updates to account teams of industry trends, issues, and best practices through editorials in the monthly newsletter 
  • Write and present research debriefs—provide solutions to support key marketing initiatives 
  • Question and challenge client and agency assumptions to ensure that we are providing the best strategic direction 
  • Support client presentations and business development efforts with strategic thinking, research and analysis
  • Will provide strategic direction to the creative team
  • Interpret Data reports to lead client conversations and tell a story
  • Provide leadership to client and provide recommendations outside client comfort zone  

Job Requirements:

  • 10+ years of agency (traditional or interactive) or marketing consulting experience 
  • Led diverse teams of 10 or more people in dynamic and fast-paced and globally diverse environments 
  • Accountability for budget or client revenue of $6mm+ 
  • 5+ years of client management experience with primary accountability for peer-level client relationships at the executive level 
  • Led teams with multiple discipline representation (especially technology, creative, and strategy) 
  • Willingness to travel 20%
  • Collaborative relationship with Creative Team
  • Large Scale Branding Experience
  • Familiar with Creative briefs
  • Support on boarding email programs for post purchase
  • In depth CRM Experience

Want more details about this and other El Segundo, CA opportunities? Meet Fanny Halsey!

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