Calling all copywriters with agency experience and a passion for sport!. Amazing opportunity with LA Sports team looking for a talented Copywriter responsible for leading the copy development for a wide range of online and offline materials that promote, support and build the Team's brand. This includes supporting campaign conceptualization, copywriting, editing and proofing for a variety of projects across digital, email, sales collateral, social media, websites and co-branded activations.
Lead on-brand copywriting across channels with a focus on print, sponsorship activations, ticketing campaigns and digital communications, including email, social and website campaign expressions.
Drive cohesive brand storytelling through copy that is in sync and connected across channels by ensuring consistency of tone, voice and messaging throughout all marketing materials.
Partner with internal clients and marketing team to conceptualize, design and produce visually appealing, marketing-focused communications.
Work on multiple concurrent projects, ensuring that deliverables are achieved on time while maintaining the highest standards of quality and creativity.
Ensure that copy on projects fulfills the creative and strategic vision devised by the company into effective messaging that helps drive sales and marketing results.
Write, edit and manage copy updates to website content and print materials for merchandising, promotions and the full marketing mix.
Develop copy that maintains the consistent voice and style of the brand while conforming to layout and other design constraints.
Edit and proofread the work of other writers and internal stakeholders for accuracy in terms of content, style and usage.
Take a lead role in brainstorming and creative concept meetings; generate creative concepts that support marketing strategies and integrated campaigns.
Role Qualifications (Skills/Experience/Capabilities):
BA/BS degree required; preferably in Journalism, English, Communication, or Liberal Arts.
3+ years of copywriting experience; ideally will have some agency and client side experience.
Strong command of the English language; Bi-lingual in Spanish writing abilities a plus.
Portfolio of highly creative work required!
Must understand sports and stay current on industry best practices and trends in communication.
MAC proficiency including Adobe Suites and Microsoft Office and can easily adapt to content management systems.
Exceptional writing, grammar, editing and proofreading skills
Experience copywriting across multimedia environments and understands nuanced differences of what breaks through across different media, including digital, social, video and print.
Strong understanding of digital platforms and avid user of multiple social media channels
Naturally curious with an innate pulse on culture
Keen eye for good design and a thorough understanding of copy/art spatial relationship.
Proven track record of developing witty, culturally relevant copy (latter is especially relevant for social); understand the fine line of wit and mindful of not crossing the line to put the brand at risk.
Excellent presentation and communication skills with all levels within the organization.
Strong time management, interpersonal skills and the ability to multi task