Our SF-based client, passionate about helping people lead healthier, more active lives, is looking for a CRM/Lifecycle Marketing Analyst for a 6-month assignment.
Here’s a bit about the opportunity:
responsible for executing and reporting on customer and prospect facing marketing communications.
help define the company's audience targeting strategy, testing methodology, and measurement of marketing effectiveness.
will assist in the development of tools, processes, and frameworks to further best practices and deliver operational efficiencies.
The ideal candidate has:
Experience running CRM marketing campaigns (ex. email) and programs.
Experience with audience segmentation, targeting and campaign deployment, developing test and learn plans should come naturally to the.
An understanding both at the individual campaign level as well as extended longitudinal marketing efforts.
A data-driven and technical aptitude to partner with business and technology teams.
At least 1-2 years of experience in CRM Marketing
Medium to expert proficiency in SQL
Experience with Tableau, Looker, or similar technology
Prior experience with complicated data models and structures.
An understanding and experience in planning, segmentation, targeting, execution and analysis of marketing campaigns
Created campaigns in an email service provider platform; the more complex the better including: large, multi-wave, multi-segment, multi-channel marketing campaigns
A nice to have:
Experience with ExactTarget or Marketing Cloud is a plus
**Must provide resume/portfolio with above criteria to be considered! Not available? We pay for referrals! Email referrals to email@example.com and if we place your referral, you'll receive $100, plus $1 dollar for every hour worked in the first 6 months. Thank you so much for your time and I look forward to hearing back!