Vitamin T has an EXCITING opportunity for a Digital Marketing Manager in Dallas, TX.
This position does not offer relocation assistance, so only local candidates to Dallas/Fort Worth Metroplex will be considered.
Essential Functions and Responsibilities:
Technical SME for various Marketing automation platforms including but not limited to Oracle Responsys, Oracle Database, Movable Ink, Vibes (Catapult), SessionM
Primary contact between marketing and technical operations teams for platform enhancements, QA, performance and maintenance of API integrations
Guides new account build outs in Responsys, including campaign templates, segmentation logic, data lists and KPI reporting for both email and mobile channels
Manages User access and permissions across various platforms
Maintains a document library of training materials, release notes and feature availability as a resource for CRM as well as Dev, Mobile App and Creative teams
Acts as primary contact between Excentus and platform Support teams, identifying issues, providing technical details and, if necessary, involving other internal resources to expedite a resolution
Performs any necessary research and requirement gathering to be able to provide stakeholders with informed, accurate and realistic options for implementing new features/integrations with existing platforms
Time allocation is approximately 10% Admin, 20% Integrations, 20% Feature Availability, 50% Build
Efficiency, resource optimization, technical support and advanced campaign design are the strategic responsibilities of this role
Required Experience, Skills and Education:
Experience working in enterprise-level digital marketing platforms (Oracle Responsys, or Salesforce/ExactTarget preferred).
Intermediate to advanced project management skills required
Familiarity with the Agile approach to feature development preferred
Ability to be a proactive problem solver, comfortable supporting internal, vendor and client relationships where they intersect with our CRM platforms will be necessary for the success of this position