Vitamin T has an EXCITING opportunity for an eCommerce Site Merchandiser in Dallas, TX.
This is a temp-to-perm opportunity and only local candidates will be considered since relocation is not offered.
Under the direction of the Associate Manager eCommerce, this role provides a unique opportunity to drive sales through our corporate brand sites, Amazon, and other key channel partners. This role will be responsible for creating new items developing and optimizing SEO content, conducting keyword and competitive research, reporting and analysis. Additionally, this role will work with appropriate departments on new products and changes to ensure all content is complete with required data in addition to tracking progress of adds/changes/deletes to websites and performing catalog maintenance to websites including description changes, image updates, and item deletions.
Perform item set up for ecommerce customer new items: item descriptions, dimensions, pricing, images, advanced content, links and item hierarchy dimensions, pricing, images, advanced content, links and item hierarchy.
Provide web descriptions for new product announcements at the request of the trade marketing or brand marketing teams.
Provide the correct new item images for upload to customer websites.
Submit design requests for photography or additional imagery as needed.
Track status of new items and monitor progress until product is fully updated on customer sites
Develop targeted product copy for use on brand websites and partner websites
Create copy through consolidation of product, category, and consumer information
Work to understand the product or category needs through discussions with or input from Product Marketing, Customer Reviews, Customer Service, etc.
Evaluate copy based upon consumer feedback, product improvements, and market dynamics.
Track and update product images and additional content, update as necessary
Work in tandem with internal customers, writing & editing creative materials for brand website content, customer website content, email communications, and social media copy
Submit design requests for infographics, imagery, photographs, and video.
Manage the sign off process, update documents with changes and communicate with the stakeholders in the process
Pull weekly performance data
Make recommendations on how to improve consumption
Foster relationships with other departments that provide and use data
Report new item status and web site content updates on a weekly basis
Remain up to date and aware of latest trends related to eCommerce copy and advertising
Become owner and expert at managing select 3rd party tools to distribute and upload data to channel partner accounts
Education and Experience Profile
Bachelor’s degree in Marketing, Advertising, Journalism, English, Business, Computer Science or related field
1-3 years’ experience in retail e-commerce, online marketing or related role preferred
Ability to understand and optimize the customer experience
Exceptional project management, partnering and collaboration skills
Knowledge of Omniture, CoreMetrics or Google Analytics reporting suites
Fundamental understanding of HTML and web design principles
Passion for eCommerce
Content Development & Management
Ability to analyze problems and provide resolution