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Senior Webmaster / Web Strategist

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Sep 08, 2017

San Jose, CA

Freelance

Agent: Erika K.

Job #: 122888

Salary: $85K/yr-$140K/yr and $40/hr-$65/hr (MAX)

Job Description

The client is a robotic process automation (RPA) software company looking for a Senior Webmaster/Web Strategist to define and execute web strategy. This is an ongoing temporary assignment with the likelihood to become a full time position for the right candidate. You will be onsite 40 hrs/wk in San Jose, CA. 

The ideal candidate will have a broad understanding of all aspects of website management and optimization, including IA, UX/UI, digital content development, conversion optimization, A/B and multivariate testing, SEO and website performance analytics.

​SCOPE OF ROLE: 

  • Successfully deliver upon multiple website initiatives simultaneously
  • Communicate with cross-functional teams, while being knowledgeable about the latest trends and advancements in web technology in order to provide expert opinions and solutions.
  • Own website strategy and lead strategic and operational initiatives globally for all sites – US, UK, India and others
  • Document website strategy, policies and processes and communicate with relevant stakeholders 
  • Evaluate technologies and strategies, and execute to support increasing brand/product awareness, further engage website visitors and increase website lead conversion 
  • Work with creative team to define and optimize the user experience for company's websites, and work collaboratively to champion user experience best practices and consistent IA across the organization
  • Ensure web pages/assets adhere to corporate web design/style guidelines and standards 
  • Define, implement and optimize personalization strategies for company's web properties 
  • Monitor, measure, recommend and implement website changes to support conversion optimization goals
  • Work with in-house and offshore website development teams to develop and launch website projects, enhancements and day-to-day web operations 
  • Align to digital strategy and assist overall team to execute digital road map 
  • Demonstrable understanding of all aspects of web strategy, including but not limited to information architecture, user experience, web design, content strategy, search, conversion optimization, analytics and development 

​MUST HAVE EXPERIENCE IN:

  • Supporting web and digital marketing initiatives, including experience with large and global websites 
  • Deep understanding of CMS capabilities, HTML experience including basic CSS 
  • Committing to deadlines, processes and policies 
  • Web/social analytics, personalization, A/B testing and marketing automation (integration) tools/platforms
  • Customer service oriented attitude with goal of exceeding customer expectations 
  • Attention to detail, responsible, and reliable 
  • Ability to proactively identify opportunities and quickly implement solutions

If you're interested or know someone who is, please apply now or email me directly with your updated resume, hourly/annual rate, and availability to interview/start! 

 

Want more details about this and other San Jose, CA opportunities? Meet Erika Kelsey!

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