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B2C Email Marketing Manager


Aug 22, 2017

Chicago - River North

Temp To Perm

Agent: Ilana B.

Job #: 122123

Job Description

Vitamin T is working with an exciting company growing out their marketing team! We are looking for a  FULL TIME Email Marketing Manager with awesome strategic abilities to help grow both lifecycle & active customer programs. 

The ideal candidate will be data driven, and help with reporting as well as high end strategic initiatives. You will sit in-between the email and technical team to implement and target to create AWESOME results. 

This is a full time ON SITE role! 



  • Own email calendar strategy and planning: setting business objective, creative direction, cadence, and frequency for email subscriber base
  • Develop subscriber retention strategies including re-activation and win back
  • Develop and optimize automated, behavior-based and lifecycle trigger email campaigns
  • Expand personalization through segmentation, analytics, and new technologies
  • Monitor, maintain and report on email metrics, developing deep understanding of drivers of campaign performance
  • Ensure flawless execution of email campaigns through process improvement & collaboration with email operations
  • Experience designing and executing A/B/n tests
  • Knowledgeable in CAN-SPAM and deliverability best practices
  • Basic knowledge of HTML/CSS coding for email and familiarity with responsive design
  • Impeccable attention to detail in a fast-paced work environment
  • Strong experience with an ESP such as Salesforce Marketing Cloud, Epsilon, etc.

Want more details about this and other Chicago - River North opportunities? Meet Ilana Black!

B2C Email Marketing Manager - Questions