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Paid Social Media Coordinator

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Oct 14, 2016

San Diego, CA

Temp To Perm

Agent: Quinn S.

Job #: 109666

Job Description

Agency seeks Paid Social Media Coordinator to be responsible for executing paid social media ad campaigns for social brands on Facebook, Twitter, and Instagram. The Paid Social Media Coordinator will be responsible for developing engaging social media ad campaigns by coordinating with department leads and internal teams (design, copywriting, community management). This is a full-time, onsite role (contract-to-hire). The Paid Social Media Coordinator segments target audiences, tracks ad bids, A/B tests ad copy and creative, and optimizes campaigns for success;, and, regularly presents progress and results to department leads as well as translate those results in a way that clients and other departments can understand. The ideal candidate identifies the unique role that social media plays in today’s public health campaigns and how to leverage paid advertising to maximize results.

Day-To-Day Activities:
Coordinate with strategists, designers, copywriters, community managers, developers, and other internal staff to develop cutting edge social media campaigns;
Review all assets to ensure social media ads are aligned with the strategic approach;
Execute paid social media campaigns for Facebook, Twitter, and Instagram.
Analyze and monitor ad performance on a daily basis;
Generate engagement on paid social media content and drive performance-based results with allotted budget;
Conduct A/B testing to identify high performing ads and incorporate learnings into future campaigns;
Gather weekly, monthly, quarterly, and annual paid metrics across social media campaigns;
Provide actionable, qualitative and quantitative insights on how we can make campaigns more effective and efficient.

Client Description:

We have a simple philosophy at Vitamin T: to personally place the best creative talent in the best jobs for the best companies. When you work for Vitamin T, you qualify for medical, dental and vision insurance after working only four consecutive weeks maintaining an average of 20 hours per week. If this job isn't the right fit for you, but you know someone who is, please pass this job posting on. We have a fantastic referral program that pays out in cash rewards! (http://aquent.com/rewards/)

Requirements:

Required Qualifications:
Bachelor’s Degree AND 1+ year relevant experience OR 5+ years relevant experience;
Experience analyzing social media metrics;
Experience managing pages on Facebook, Twitter, and Instagram;
Experience running paid advertisements on social media;
Measured skills in Microsoft Excel, Word and Powerpoint;
Exceptional attention to detail;
Experience overseeing numerous projects at once;
Comfortable working in a fast-paced agency environment;
Strong verbal communication skills;
A determined, analytical mindset;
Proficient in balancing and adhering to strict budgets;
Familiar with Alternative, Country, EDM, LGBT, and Hip-Hop subcultures is a huge plus!

Want more details about this and other San Diego, CA opportunities? Meet Quinn Sidon!

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