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  1. 1. Good, Pagel, Gibbons, “Customers 2020: The Future of B-to-B Customer Experience”
  2. 2. Sillence, Briggs, Fishwick, and Harris, “Trust and Mistrust of Online Health Sites”
  3. 3. David Evans, “Flash Will Soon Be Obsolete: It's Time for Agencies to Adapt,” Advertising Age
  4. 4. Gomez, “Why Web Performance Matters”
  5. 5. Infosys, “Rethinking Retail: Insights from Consumers and Retailers into an Omni-Channel Shopping Experience”