Search Engine Marketer

Description

Search Engine Marketers improve visitation to your site through the development of short, text-driven ads on major search engines. Not only do they have a knack for coming up with catchy content in tight spaces (and on a tight budget), they're organized and analytical enough to know what works and what doesn't when it comes to optimizing click and purchase performance.

Skills & Deliverables

  • Expert understanding of conversion rate optimization
  • Develop and manage SEO strategy while providing copy and other content
  • Lead link building and directory submittal
  • Conceptualize and implement impactful pay-per-click campaigns
  • Lead social media strategy with expertise in content strategy and implementation
  • Hands-on experience with web analytics tools and reports