Marketing Technology Manager
Description
Just like San Fran’s renowned Golden Gate, Marketing Technology Managers serve as the bridge between two previously disconnected areas: marketing and IT. Closely collaborating with both departments, they build relationships with key stakeholders in each to help define a company’s next generation of online marketing solutions.
Skills & Deliverables
- Manage the marketing technology stack including selecting partners, platforms, and solutions
- Ability to identify, architect,
manage, and optimize marketing technologies - Can translate business vision into systems strategies
- Owns marketing technologies to guarantee they meet or exceed performance benchmarks
- Keen understanding of business goals to ensure marketing technology solutions are closely aligned