Joshua Porter, writing about a New York Times video piece on Jerry Seinfeld, posits how eerily similar UI design is to the comedian writing a joke.
Sure, you may have seen this type of comparison before:
- What the Karate Kid Can Teach Us About Agile and UX
- What Wonderbra Can Teach Us About UX
- What Arcade Games Can Teach Us About UX
- Five User Experience Lessons from Johnny Depp
But this one has Jerry Seinfeld live and in person (okay, on video) working out the material for a bit, which is worth the price of admission itself. (Which, by the way, is free.)
And a bit which, no kidding, he’s been working on for two years.
Here’s what Joshua saw in Jerry’s process that he believes translates to good UI design:
- He works in low fidelity.
- He tests on small audiences first.
- He works as long as he needs to to get it right.
- It’s a messy process.
- He convinces with contrast.
The whole post is here. And of course, the video:
And yes, this post could have been called, “A Post About Nothing.”